Wed, 17 Jun 2020 14:00:00 GMTWed, 17 Jun 2020 15:00:00 GMT

Making LinkedIn work for your business – raising your profile, generating leads and building your brand.

In partnership with the North East Automotive Alliance (NEAA), Horizon Works will be delivering a webinar for NEAA members on getting the most out of LinkedIn.

Many businesses have LinkedIn Company Pages, but they may not be used to their full potential. There can be vast differences in LinkedIn use between members of staff in the same company, with the platform being embraced by some and ignored by others.

However, the Coronavirus pandemic has seen more businesses and individuals take advantage of LinkedIn for its ability to help them make new connections, disseminate their messages, generate new opportunities and promote their expertise and products.

Horizon Works is facilitating this webinar which will help NEAA members to understand how LinkedIn can support their marketing and business development efforts, raise their profiles and build their brands.

The session will cover:

  • Building an effective and engaging Company Page
  • How individual staff members can improve their personal interactions on LinkedIn
  • Content marketing via LinkedIn – practical tips and suggestions
  • Using LinkedIn as a public relations tool
  • Practical advice on enhancing LinkedIn posts
  • Shaping your messaging for LinkedIn

Register for this event via Eventbrite here:


This free-to-attend event is for NEAA member companies and SCNE participants only.

Supply Chain North East will see four key partners joining forces to work with over 800 businesses between 2018-2021 supporting businesses to identify opportunities in new and existing markets. An integral part of the North East Growth Hub, Supply Chain North East will be delivered across the region by RTC North, Generator, North East Automotive Alliance (NEAA) and North East Process Industry Cluster (NEPIC). Supply Chain North East is receiving up to £3,148,514 of funding from the England European Regional Development Fund as part of the European Structural and Investment Funds Growth Programme 2014-2020.