Armed Forces engagement event in partnership with SMMT, Mission Community and the NEAA.

1. Welcome & Scene Setting (5 minutes)

Host: Mission Community (MC)
• Introduction to Mission Automotive and the importance of Armed Forces engagement in the automotive sector.
• Overview of the agenda and objectives of the session.

2. Opening Remarks (6 minutes total – 2-3 minutes each) – Speakers:
• John McLellan Grant (SMMT) – The role of SMMT in supporting Armed Forces engagement.
• Mark David (NEAA) – Insights from the North East Automotive Alliance.

3. Armed Forces Engagement Strategy & Benefits (10 minutes) – Speaker: Daisy Coleman (Mission Community)
• Strategies for engaging and supporting the Armed Forces community in the workplace.
• Key benefits of hiring from the Armed Forces community.
• National Insurance Relief – Financial incentives for hiring service leavers in their first year post-service.
• Overview of “Do the Free Stuff” & “Become an Advocate” initiatives from the Mission Automotive member guide.

4. Employer Case Studies & Best Practices (30 minutes – 10 minutes each) – Guest Organisations:
• Cummins – Veteran hiring and integration experience.
• Caterpillar – Pathways for service leavers and families.
• Komatsu – Supporting Armed Forces through employment and engagement.

5. Q&A and Closing Remarks (10 minutes) – Moderator: Mission Community
• Open floor for audience questions.
• Final thoughts and key takeaways.
• How to get involved: Covenant signing, job postings, networking opportunities.

Register here