Horizon Works continues to bolster its digital offering with key appointment

Horizon Works, a B2B marketing company based in the North East of England, has appointed Michael Maddison as Senior Digital Designer.

An award-winning digital designer, Michael has more than 20 years’ experience in the design industry. This includes working at FTSE 100 companies, including Sage, and multinational brands in the public, private and charity sectors.

Michael will lead Horizon Works’ multimedia offering, leveraging animation, websites, video and moving images to break down language barriers, translate technical information into high impact content, drive engagement with target audiences, support training programmes and much more.

Horizon Works, which was founded in 2010, is headquartered at Northumberland Business Park near Cramlington. The company works with ambitious and fast-growing innovation and technology-led manufacturing and engineering businesses that are creating solutions of worldwide importance. It offers a wide range of integrated marketing services including strategy, PR, design, digital and animation, and supports regional, national and global organisations.

Samantha Vassallo, Managing Director of Horizon Works, said: “Michael has a wealth of knowledge and experience in multimedia and will be a fantastic asset to the Horizon Works team.

“Creative multimedia is a powerful tool and is continually evolving. We pride ourselves on staying at the forefront of these advancements which, alongside Michael’s appointment, means we are well positioned to provide innovative solutions that exceed customer expectations.”

Commenting on his appointment, Michael Maddison said: “I love bringing content to life through creative media. Horizon Works has a fantastic portfolio of clients who are at the forefront of their industry, so I’m really excited at the prospect of working with them to use technology to help them stand out and tell their story.

“Horizon Works continues to grow from strength to strength and I’m delighted to be joining a company which is forward thinking and strives to make a real difference for its clients.”

Horizon Works supports clients including: Atlas Copco Specialty Rental UK, part of Atlas Copco Group; automotive component manufacturer Gestamp; Koch Technology Solutions, part of the global Koch Engineered Solutions organisation; hydraulic engineering specialist Industrial and Marine Hydraulics (IMH); Hartlepool-based metal mesh manufacturer The Expanded Metal Company; water analysis technologies provider Palintest; and intelligent train technology provider Petards Rail.

It is an affiliate partner of the Engineering & Manufacturing Network (EMN), corporate sponsor of NOF and Fit for Defence partner of Make UK Defence, and is a member of the North East Automotive Alliance (NEAA), and the Entrepreneurs’ Forum.